Futurescapes in Focus
Visualising Foresight through Speculative Worlds
Exploring trend forecasting tools to visualise the emerging mindsets of the future to answer to ever pervading question of
What will the user want?
Visualisation I Forecast Research I User Centered Design
Tools : Adobe Photoshop, Blender
Overview
Forecasting is increasingly central to UX design and research , helping designers anticipate emerging behaviours, technologies, and socio-cultural shifts. In a time of rapid change, it empowers teams to move beyond reactive solutions toward experiences that are strategic, resilient, and emotionally relevant.
According to a 2023 McKinsey report, businesses that apply foresight-driven design see up to a 33% increase in long-term innovation performance.
Foresight acts as a bridge between trend data and human-centered design, guiding not just what we build, but why and for whom.
Visuals:
through color, form, and spatial cues from emerging lifestyles.
Philosophy:
by expanding the designer’s role from problem-solver to future-maker.
Function:
by identifying latent needs before they surface at scale.
How might we use user behaviour & visual storytelling
to anticipate and shape the future of
and
sustainable mindsets
speculative experiences?
HOW
WHY
To anticipating future trends, uncovering potential challenges early, and shaping design strategies that align with evolving user needs, market dynamics, and technological advancements.
WHAT
The question aims to explore how speculative design can project and visualize future trends, particularly around sustainability and material innovation.
The question aims to explore how speculative design can project and visualize future trends, particularly around sustainability and material innovation.
